Dr. Masoud Lajevardi

Profile Masoud Lajevardi was born in 1985 in Semnan, Iran. He received his BSc in Business management from Semnan University. He then obtained his MSc in Business Administration with a specialization in Marketing, followed by a PhD in Marketing Management. He has been serving as an Assistant Professor at the university for 15 years, during which time he has published numerous papers. He is also a member of the Editorial Board of several prestigious international journals. Education Degree: PhD Field of study: marketing management Thesis title: design and development of enduring value creating model Degree: MSc Field of study: Marketing Thesis title: Identification and Prioritization of Effective Services Factors Offered by University for Students’ satisfaction, Using Kano's Model: Evidence, Islamic Azad University of Iran, Firoozkuh Branch Degree: BSc Field of study: business management